Free White Paper
Virtual Reality for Marketing: Using immersive experiences to address customers emotionally
In the middle of the action instead of just being there: How to use immersion in VR to create emotional customer loyalty
Digitalization has revolutionized marketing: Marketing departments today have an enormous range of technologies and platforms at their disposal to reach their target groups. At the same time, it is becoming increasingly difficult to be remembered in the face of a media oversupply and the shortened attention span of users. Virtual Reality provides a remedy here.
We show how virtual reality can support the marketing process at every point of the customer journey, why the technology should be a standard tool for marketing experts and what companies should consider for a successful VR launch.
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The VRdirect platform
The VRdirect platform is the easiest solution to create and publish Virtual Reality projects. There are no expert skills needed. Moreover, Virtual Reality projects created with VRdirect can be published instantly via any VR enabled device, smartphone or web-browser and you can update them easily and in real-time.